Australian Business Events Grants Program Deadline Extended & Criteria Updated

Mar 11, 2021

The Australian Government announced an extension to the Business Events Grants program and changes to the program eligibility. The following changes have been announced:

  • The minimum grant amount will be reduced to $5,000 (from $10,000) to allow smaller businesses the opportunity to apply.
  • The application deadline has been extended to 30 June 2021.

Read more of the program changes.

What does this mean for you?

Naturally Good is an approved event on the program, meaning you are eligible to apply for upfront grants to cover up to 50% of the costs associated with exhibiting.

Changes to the program mean your investment required is halved to $10,000 (was $20,000). The total expenditure may appear to be out of reach at first glance, but when you break it down, it is not. There are other expenses that can be applied apart from the cost of your stand, this includes freight and logistics, samples, printing, flights, accommodation as well as digital advertising and sponsorship. Furthermore, you are also able to combine the exhibition costs of more than one approved event to assist in reaching the expenditure.

Start your application here.

Questions about the grants?

Please contact the Business Grants Hub directly by phone on 13 28 46 or email

Ready to book your stand?

The Naturally Good team is ready to work with you on a tailored package to meet your budget and objectives. Contact us today.

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