Media Release Naturally Good returns to Sydney in April 2018 and is slated to be the biggest event to date. The largest expo for healthy retailers, brands, and practitioners in the Southern Hemisphere, Naturally Good is recognised as Asia Pacific’s go-to event for sourcing the latest healthy, natural and organic food, beverage, beauty and home […]
You have a nutrition certificate, a website, a brand, a logo. But that’s not all you need to succeed in the wellness industry
Written by Laura Daquino These days, the lines between beauty and food are blurred, presenting an unparalleled marketing opportunity for brands across the spaces. We’re seeing wellness brands bid farewell to packaging stereotypes. No longer is the neutral colour scheme, with a touch of green, the only way to sell sustainability and healthy living. Food-based […]
Written by Adeline Er, from SPA+CLINIC It’s that time of the year when everyone wants to get their hair and nails done, fake tan, facials, fillers, massage – you name it! It’s great news but not if you aren’t prepared for the influx of customers. Remember, all you need is one bad experience to lose […]
Range is the main reason for store choice for 60% of European shoppers, according to new research from IRI. The good news for the natural products sector is that specialist health and organic stores are rated best of all on offering depth of range.
With a sugar tax on the cards for the UK in 2018, pressure is on for the Australian Government to take similar steps. So what can food and beverage businesses expect?
Written by James Rose The Federal Government’s withdrawal of healthcare subsidies for alternative therapies is certainly not the sort of news practitioners in this space might have hoped for. In an attempt to reduce price hits on private health insurance consumers, the government has sought to cut costs in an area of healthcare that is […]
Are you ready to make the leap from online to retail? Making the leap from a life as an online brand to that of a retail brand in bricks and mortar stores, requires a new level of knowledge and relationships.
In the first feature for our Natural Business School, Shelley Atkin founder of Tide Media discusses best practices and the reasons why Facebook advertising is crucial for start-ups and brands in the health and wellness industry.
As more and more of consumers increasingly question the harsh ingredients on their skin, the demand for natural and organic skincare products has substantially increased in Australia and around the world.